Millennials 💙 ZulaStudio

All that data analysis, customer base targeting and direct marketing is really not my thing. Designing comes easy to me like breathing, like singing, like falling in love. It’s my happiest of all beings, and that euphoric vibe leaves a mark in the very fabric of my creation. Makes people with a similar energy origin […]

Another echo from 2017

Another find – and immense pleasure to read someone’s comprehension of your creations echoing your own train of thought – and intent. “…With this being the first time I was introduced to the brand, I couldn’t help but to fall in love instantly. The brand really proves to serve “high quality clothes for the modern […]

So, Personal Style. Part II. The Alchemy of colors.

By the certain age, every woman knows her “tada!!” color. When she wears it she harvests loads of compliments, both because she looks great in it, and also because she knows that she looks great in it. But sometimes the winning color gets discovered later in the age, bringing regrets about the lost opportunities. Let’s […]

Top It With The Hat

“…you cannot really be dressed without a hat” – said monsieur Dior. True, back then, so much unlike now, a fashion game was more about covering than revealing for both men and women. Head wear by itself has a long history that bustles through the cultures and ages, carrying many functions besides the obvious one. […]

Who would wear it?

“Who would ever wear this?” – is the most popular comment under every Galliano or Thom Browne runway show. “OMG, who would even buy it?” – a girl stuffed into denim shorts and flip flops asked me in heavily saturated with indignation voice, flipping through the pages of Vogue. Women in doctor’s offices and hair […]

Couture, or not Couture?

In the Middle Ages, if you called yourself a Prince, you were announced an imposter and eventually got beheaded. Nowadays, you can call yourself anything you want – well, except for a Prince still, unless you can make the rain cry a purple tears. Skipping the shameless verbal abuse of monarchical titles, including the color […]