Magical Swan

Coveted cover of the Art Basel issue of Socialite Magazine with ZulaStudio design shot by Natasha Kertes – famous artist well known for her sensual and refined approach to the subjective concept of beauty. In the ocean of the online media spoiled by the avalanche of talent, submitting works from all over the world through […]

So, Personal Style. Part II. The Alchemy of colors.

By the certain age, every woman knows her “tada!!” color. When she wears it she harvests loads of compliments, both because she looks great in it, and also because she knows that she looks great in it. But sometimes the winning color gets discovered later in the age, bringing regrets about the lost opportunities. Let’s […]

Personal Style. Part I

So, Personal Style. One of those insubstantial but highly desirable things that money can’t buy – unless you hire a professional to do the job for you. For people who were born with this sixth sense of fashion it’s hardly a chore. Imagine some inner filter that sifts through a constant stream of trends and […]

Top It With The Hat

“…you cannot really be dressed without a hat” – said monsieur Dior. True, back then, so much unlike now, a fashion game was more about covering than revealing for both men and women. Head wear by itself has a long history that bustles through the cultures and ages, carrying many functions besides the obvious one. […]

Couture, or not Couture?

In the Middle Ages, if you called yourself a Prince, you were announced an imposter and eventually got beheaded. Nowadays, you can call yourself anything you want – well, except for a Prince still, unless you can make the rain cry a purple tears. Skipping the shameless verbal abuse of monarchical titles, including the color […]

New “Curve” of ZulaStudio

And there, in the middle of shining obviousness, it came to me:
There is no difference between us women in what we want from our clothes. Not really.
We may be different sizes and shapes, but we have the same major and minor concerns about how clothes fit our certain body parts.
Belly? We all are worried about it, if we are size 2 or 22.
Gravity effect on bust? Bras size 32DD and 38B are sold from the same rack – so, none of us is guaranteed the perkiness.
Love handles? Please.
And don’t even get me started on those upper arms that wave goodby along with me.