Couture, or not Couture?

In the Middle Ages, if you called yourself a Prince, you were announced an imposter and eventually got beheaded. Nowadays, you can call yourself anything you want – well, except for a Prince still, unless you can make the rain cry a purple tears. Skipping the shameless verbal abuse of monarchical titles, including the color […]

New “Curve” of ZulaStudio

And there, in the middle of shining obviousness, it came to me:
There is no difference between us women in what we want from our clothes. Not really.
We may be different sizes and shapes, but we have the same major and minor concerns about how clothes fit our certain body parts.
Belly? We all are worried about it, if we are size 2 or 22.
Gravity effect on bust? Bras size 32DD and 38B are sold from the same rack – so, none of us is guaranteed the perkiness.
Love handles? Please.
And don’t even get me started on those upper arms that wave goodby along with me.

Welcome ELLE (L) – new devision of ZulaStudio

“Everything changes and nothing stands still” thought Heraclitus watching hetaira dance. Well, Heraclitus didn’t know back then about Mr. Trump’s hairstyle or the body standards for the models in high fashion, or he might’ve inserted the loophole “almost”. Some things shifted toward the change lately. Christian Siriano sent a few of his girlfriends down his […]

Photoshoots from the Designer’s point of view

After years of self-doubts (I am not a writer, and I in general prefer professionals to do their job), self-conscience (English is my second language, so any linguist will have a field day while reading my text), and inclination for procrastination, I decided to start my own blog.

Appleton Museum of Art Inspired show and exhibit

ZulaStudio is honored to be a part of FashionArt event on Saturday April 21st.  Appleton Museum of Art is hosting a fashion exhibition “Folk Couture “ originally initiated by American Folk Art Museum NY, with Project Runway All Stars designer Fabio Costa as the VIP guest.  ZulaStudio will present some pieces from the latest collection, […]